Bio

Enthusiastic, passionate and dynamic T-shaped professional with 13+ years Digital Marketing & eCommerce experiences focused on Fashion & Luxury. Ranging from eCommerce start-up & management including P&L, to online marketing strategies & technologies, customer experience consultancy and site design & build, have provided the components to create an exceptional all-round digital marketing professional. Specialties: * Digital Project Management (Atlassian Jira Project Management Software) * Digital marketing strategy & automation * E-Commerce Startup (B2B & B2C) * E-Business international strategy (Concession Model) * Omni-Channel Strategy & Development * Planning, Budgeting & Reporting * Analytics & CRM * SEM, SEO strategy plan and optimization * Social Media Marketing & Optimization * Affiliation & Retargeting * Digital PR & Social Events * Mobile UI Usability * Programmatic Advertising (DMP) * Loyalty Programs * Graphic design using Adobe Photoshop and illustrator * HTML and CSS * CDN Management & Integration (Akamai - Scene7) * CMS/Database Management & Integration * Hybris, Salesforce, Magento Platforms & Tools: Google Analytics, Adwords, DataStudio, Search Console, Merchant Center, SEMRush, Lengow, SAP Business Object, SalesForce, Decibel Insight, ContentSquare, Narvar, Riskified, Oracle OMS, ContactLab, Splio, Mapp and many many more....