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Karen Peters

Global Head of Retail and Store Development

Alo Yoga

Country or State

United States

Bio

With a successful executive career leading direct-to-consumer and wholesale businesses, I’m well-positioned to scale and accelerate growth for an early-stage fashion, fitness or beauty brand, or strengthen financial and operational performance for a corporation with a strong national retail footprint. My brand leadership experience spans American Eagle Outfitters, VF Corp., Nautica, CorePower Yoga and Vera Bradley, with a strong operational leadership foundation as Executive Head of Retail at Saks Off 5th for 10 years. In diverse omnichannel environments, I led rapid business expansion, built efficient, scalable operating infrastructure, turned around performance and consistently produced strong financial results through excellence in sales, marketing, merchandising and inventory management execution. A nimble, innovative strategist and operator, I excel at unlocking and capitalizing on growth opportunities while improving the customer experience and brand presentation across digital, social and physical channels. I’m extremely passionate about delivering a differentiated, elevated experience -- online and offline -- to gain a competitive advantage, and pioneering creative strategies to drive customer acquisition, engagement and retention. I tackle business challenges with energy, focus and discipline and place tremendous value on customer insights, front-line engagement and two-way communication, actively observing, listening and learning, to adapt to changing market demands. Throughout my career, I’ve earned a distinctive reputation for: • Building unified, agile leadership teams, empowering individual performance and promoting cross-disciplinary collaboration. • Clarifying strategic objectives, keeping teams focused on the most critical business priorities and setting clear, consistent performance expectations. • Fostering a customer-focused, selling-intensive and performance-based culture while inspiring organizations to execute.

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Current Position

Global Head of Retail and Store Development at Alo Yoga

Degrees

BSBA, Marketing | French minor | Graduated summa cum laude

Past Talks

NRF 2023

Skills