Bio

I am a digital entrepreneur, a speaker in Italian and international events, mentor and Senior Qualitative Data Analyst. With my co-founder Marzia Di Meo I founded InTribe, the Consumer Insight Data Intelligence company that developed DigitalMatch: a consumer-centric digital platform that enables companies to take advantage of open data to improve the knowledge of potential customers (consumer journey, consumer personas, etc.) and to use online surveys to receive constant feedback from customers in the retail and online. DigitalMatch is a 24/7 digital platform in which Consumer Insights Managers find qualitative and quantitative ready-to-use deep insights to share with C-levels and immediately take strategic decisions. We are developing the Salesforce of consumer insights analysis, providing in a unique digital platform all the data and pieces of information a B2C corporation need to take strategic decisions (open data + owned data).