Bio

I write for Fortune, covering the retail and consumer sector was as leadership for both our web site and the magazine. I was previously a correspondent at Reuters, covering a range of beats over six years, most recently retail, but also bankruptcies, capital markets and the stock exchanges, as well as general news assignments on occasion. Prior to that I worked for almost 11 years in Canadian trade relations and diplomacy. I have run a full 26.2-mile marathon in every state. PRs: no pitches here please. Phil.wahba@fortune.com