Bio

I've sat on all sides of the retail table -- as practitioner (Lids, Marshalls, Hit or Miss), industry analyst (AMR Research), strategy consultant (IBM), and software leader (Demandware | Salesforce).

I'm currently VP and GM of Retail at Salesforce where I lead Industry Strategy, Product, and Insights. I work with execs at leading brands and upstarts from around the world to accelerate digital transformation.

Love writing, speaking, and participating on retail boards.

Follow me on Twitter: @RetailRobGarf