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Simon Hartley

Executive Lead, Delivery Services - Massmart Group eCommerce

Massmart

Country or State

South Africa

Bio

Successfully founded, funded, scaled, exited, and matured WumDrop.com, the leading final mile delivery as a service (DaaS) business in South Africa. ◆ Founded: Began WumDrop in 2014 after beginning a diaper ecommerce business, and learning first hand that the delivery experience is the crucial moment in the ecommerce customer experience. ◆ Funded: Successfully raised seed funding from angels including Justin Stanford (4Di Capital) and Vinny Lingham (Newtown Partners). ◆ Scaled: WumDrop's annual revenue is in the hundreds of millions. ◆ Exited: Sold my stake in the business in July 2021 to Massmart, a wholly-owned subsidiary of the world's largest retailer, Walmart. Massmart owns 100% of WumDrop. ◆ Matured: Built out a stable organisation and recruited a world class leadership team. WumDrop's leadership team includes senior executives from Walmart, Starbucks, Mr D, and Sandvik. In recognition of extraordinary leadership and service to the wider Walmart International group, I was awarded the the Walmart Leading The Way Award. Today I continue to run a market-facing WumDrop business as the primary portfolio item in my role as Massmart Ecommerce's Executive Lead for Delivery Services. WumDrop's clients include Makro, Builders Warehouse, Game, OneCart, and Standard Bank, and has a customer rating of 4.9/5 on Google with over 5000 reviews. I'm also a pretty good cook, can take a decent photograph, and sing in a choir.

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Current Position

Executive Lead, Delivery Services - Massmart Group eCommerce at Massmart

Degrees

Bachelor of Arts Media Production Degree. Specialising, Screen; Media and Writing; Film Studies

Skills