Bio

Viv is an advisor and consultant for online grocery and retail businesses and FoodTech and RetailTech startups and scaleups. He supports businesses with digital strategy, MarTech, omni-channel personalisation and CX, retail media and AdTech, CPG and retail partnerships and analytics tools. Former MD of grocery comparison site mySupermarket, providing digital shelf analytics and shopper insights to Nestle, Pernod Ricard and Nomad Foods. Working with Sociomantic (Dunnhumby) and Gig Retail to deliver retail media solutions to 3M users. Former SVP of AI dietary software Spoon Guru, working with Tesco, Albert Heijn, Migros and Woolworths Australia, where he played a key role in steering the business strategy through a Series A expansion. Author: Surviving Digital Disruption: The 7-Step Digital Marketing Strategy To Futureproof Your Brand On The High Street And Online – available from Amazon: http://amzn.to/2jBMaWf